Loelle

We make organic skin care fresh, kind and easy.

Loelle started with a son watching his mother using ancient organic products from his homeland Morocco. The family’s connection to the country made it possible to bring high-quality, natural and organic skincare ingredients to the western market and present it to a new audience.

While we source many of our organic ingredients in Morocco, we formulate, manufacture and package our products by hand, in Sweden.

Since the beginning, we have been a family business and we like to do things differently. But there is no need to reinvent everything, and that’s why we combine organic ingredients that work with an innovative approach. While other companies present skincare as expensive, technical and complicated, we are all about making it effortless and keeping it down to earth. That is why we turn to ourselves, to community and to nature, in order to responsibly produce the freshest organic skincare possible.

We exist to do good and believe that giving back is the best way to pay it forward. That self-care is an important act of loving oneself, that the routine needs to be cherished and, at the same time, be beneficial and efficient to everyone involved.

We are proud to present organic qualitative products, because Loelle makes it easy for every individual to feel great, inside and out, today and tomorrow.

The Loelle Team